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Expert Interview with Interactive Legal Elder Law College

Expert Interview with Interactive Legal Elder Law College

For this month’s expert interview, we spoke with Vanessa Kanaga, President at InterActive Legal, along with Scott Solkoff, the Principal behind Elder Law College.Throughout these two companies and their partnership, they provide a seamless solution for attorney...

Stop Posting Static Content

Stop Posting Static Content

Video transcript as follows: All right, thanks so much for being a part of our marketing coaching session. This month I wanted to talk a little bit about an issue that a lot of people are probably facing if they are running their own ads for their estate planning or...

8 Benefits and Mistakes to Avoid with Social Media

8 Benefits and Mistakes to Avoid with Social Media

Social media platforms and search engine optimization work together to improve your law firm website rankings. However, plenty of firms make mistakes in how they handle their social media marketing efforts. Below, we’ll explain the benefits of engaging with potential...

1 Hour and You Can Manage Your Law Firm’s Facebook Page

1 Hour and You Can Manage Your Law Firm’s Facebook Page

Being an attorney, your plate is already full of responsibilities. How much time can you honestly spend on social media? Not a whole lot. This is one of the big problems many in your field face. Although it may seem insignificant, social media is a must. Because that...

How to Not Wreck Your Online Reputation in an Instant

How to Not Wreck Your Online Reputation in an Instant

We hear it everywhere: character is more important than your reputation. Why? Because your character is who you actually are, while your reputation is simply what other people think of you. However, in the world of business, especially law, it is your reputation that...

6 Ways to Rise Above Your Competition in Social Media

6 Ways to Rise Above Your Competition in Social Media

When it comes to marketing your elder law firm, the goal is simple: you want your firm to be the first one that any potential client thinks of first when they need an attorney. However, the competition is thick. According to the American Bar Association, there are...

Do You Know When to Post on Social Media?

Do You Know When to Post on Social Media?

You’ve read all the tips and know exactly what types of content you want to post on social media. You’re ready to be a success and get your followers to engage with you. It sounds easy enough, right? However, even after you post your amazing content, you don’t seem to...

4 Steps to Measuring Your Success in Social Media

4 Steps to Measuring Your Success in Social Media

Social media has become an accepted tool for businesses, and a profitable one at that. However, it is a tool that is so new that most companies are still in the dark when it comes to analyzing their success with social media. How is it possible to measure your firm’s...

New to Social Media? Consider These 5 Tips

New to Social Media? Consider These 5 Tips

While you may not think of Facebook, LinkedIn, and Twitter as the best business strategy you might be surprised to know that they are actually perfect opportunities to engage your audience. Without social media, the only way you have to interact with your potential...

8 Mistakes You Don’t Want to Make on Facebook

8 Mistakes You Don’t Want to Make on Facebook

It’s no secret that law firms are some of the last to jump on board when it comes to trying new technology. Now that social media marketing has grown in popularity, many law firms are trying to set up their social media accounts, including Facebook, to get in on the...

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