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Local Marketing and Your Potential Clients

Local Marketing and Your Potential Clients

One of the best ways to create engaging, unique content that will attract more local clients is to focus on local marketing. Having a local content strategy can increase your website’s visibility in search engine results and improve your ability to connect with and...

Start Your Law Blog Successfully with These 5 Tips

Start Your Law Blog Successfully with These 5 Tips

Blogging has been around in various forms for decades, and while certain aspects of it have remained consistent, a few things have changed. For example, something that started out as a hobby for many has become a lucrative career for others. Businesses, including law...

Is Click Fraud Costing You?

Is Click Fraud Costing You?

If you advertise using Google Ads you might have heard about click fraud. This is when your competitor clicks on you Google Ads simply to waste your daily ad budget. Studies have shown that between 2016 and 2018 over $7 billion was wasted on fraudulent clicks.  What...

5 Tips for Using Email Marketing For Your Practice

5 Tips for Using Email Marketing For Your Practice

There are some one million licensed attorneys in the U.S., so the competition is fairly vast. Fortunately, the internet has made marketing your firm easier than ever before. Leveraging the power of the internet can help you reach clients instead of relying on...

Promote and Optimize Your Videos – Part 2

Promote and Optimize Your Videos – Part 2

In part one of this series, you learned how to optimize your videos before you simply slap them online. Just like optimizing your videos, promoting your videos is also crucial for their success and not something you should just hope for the best. Your videos will...

{Attorney Interview} Starting Back Your Workshops: Real Feedback

{Attorney Interview} Starting Back Your Workshops: Real Feedback

We recently interviewed Blake West, founder of Alabama Estate Planning Attorneys. In this video, he shares his success in hosting live workshops after easing COVID-19 restrictions.  How successful is Blake? Nearly all of his attendees are signing up for consultations!...

Optimizing and Promoting Your Videos – Part 1

Optimizing and Promoting Your Videos – Part 1

Videos are something that you may have put a lot of time and effort into making sure that they were just right. You made sure the video and sound quality were great, your script hit exactly the mark you were wanting, and everything is edited and ready to go. Now what?...

{Video} The Easiest Way to Convert Webinar Leads

{Video} The Easiest Way to Convert Webinar Leads

Are your webinars not bringing in new clients? Your webinar isn't to blame. It's inertia, that's your culprit. Inertia? What's physics got to do with paying clients? Everything. In physics, inertia is "a property of matter by which it continues in its existing state...

What Does Google Want From Your Law Firm Website?

What Does Google Want From Your Law Firm Website?

Many attorneys want to understand just what it is that Google wants so that they can increase their website rankings in a search, which in turn, drives more business their way. For that to happen, there are two main principles that must be understood – Google's...

7 Reasons Why Your Digital Marketing Needs To Be Top Priority

7 Reasons Why Your Digital Marketing Needs To Be Top Priority

More than ever before, businesses are tapping into everything the digital world has to offer. Studies show that internet usage by adults has risen by over five percent in the last three years. This means that it is more important than ever to be sure your online...

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