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Is Click Fraud Costing You?

Is Click Fraud Costing You?

If you advertise using Google Ads you might have heard about click fraud. This is when your competitor clicks on you Google Ads simply to waste your daily ad budget. Studies have shown that between 2016 and 2018 over $7 billion was wasted on fraudulent clicks.  What...

5 Tips for Using Email Marketing For Your Practice

5 Tips for Using Email Marketing For Your Practice

There are some one million licensed attorneys in the U.S., so the competition is fairly vast. Fortunately, the internet has made marketing your firm easier than ever before. Leveraging the power of the internet can help you reach clients instead of relying on...

Promote and Optimize Your Videos – Part 2

Promote and Optimize Your Videos – Part 2

In part one of this series, you learned how to optimize your videos before you simply slap them online. Just like optimizing your videos, promoting your videos is also crucial for their success and not something you should just hope for the best. Your videos will...

{Attorney Interview} Starting Back Your Workshops: Real Feedback

{Attorney Interview} Starting Back Your Workshops: Real Feedback

We recently interviewed Blake West, founder of Alabama Estate Planning Attorneys. In this video, he shares his success in hosting live workshops after easing COVID-19 restrictions.  How successful is Blake? Nearly all of his attendees are signing up for consultations!...

Optimizing and Promoting Your Videos – Part 1

Optimizing and Promoting Your Videos – Part 1

Videos are something that you may have put a lot of time and effort into making sure that they were just right. You made sure the video and sound quality were great, your script hit exactly the mark you were wanting, and everything is edited and ready to go. Now what?...

{Video} The Easiest Way to Convert Webinar Leads

{Video} The Easiest Way to Convert Webinar Leads

Are your webinars not bringing in new clients? Your webinar isn't to blame. It's inertia, that's your culprit. Inertia? What's physics got to do with paying clients? Everything. In physics, inertia is "a property of matter by which it continues in its existing state...

What Does Google Want From Your Law Firm Website?

What Does Google Want From Your Law Firm Website?

Many attorneys want to understand just what it is that Google wants so that they can increase their website rankings in a search, which in turn, drives more business their way. For that to happen, there are two main principles that must be understood – Google's...

7 Reasons Why Your Digital Marketing Needs To Be Top Priority

7 Reasons Why Your Digital Marketing Needs To Be Top Priority

More than ever before, businesses are tapping into everything the digital world has to offer. Studies show that internet usage by adults has risen by over five percent in the last three years. This means that it is more important than ever to be sure your online...

{Video} How To Turn a Negative Review into a Business Booster

{Video} How To Turn a Negative Review into a Business Booster

  Negative reviews. For most people, just seeing those two words make them cringe a little on the inside. It's one thing to see a negative review about yourself, but what if someone posts a harsh review about your business? Something must be done since it's your...

Your Guide to Content Marketing & How To Get Started

Your Guide to Content Marketing & How To Get Started

You’ve probably heard the term content marketing, but do you know what it is? Is it really that different than traditional marketing?What are the benefits of content marketing?Are there different types of content marketing?  Traditional marketing methods typically...

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