The Facebook “First-Impression” Checklist
Two questions that you can ask yourself:
#1: Is my business Facebook page optimized to generate new clients?
#2: Does it inspire people to contact me as their lawyer?
If you are unsure and not 100% confident that you can answer “yes” to those questions, there are easy steps you can take to get that confidence back.
Here is a checklist you can follow to optimize your Facebook page:
The profile picture and cover photo
The about section
Give them the practical information
- The physical location of your law firm
- Phone number
- The business hours
- Services you offer as elder law and estate planning lawyer
Complete the profile with current information
Always add the description
The call to action button
Add your website
Add Page tabs in addition to the Standard tabs
After you’ve optimized the Facebook page, engage with potential clients by posting regularly. We can help you optimize your Facebook page and with consistent posting.
At Bambiz, we work with elder law and estate planning firms and have extensive experience in developing social media marketing strategies unique to your firm, location, and potential client base.
To learn more about how we can help grow your business using online marketing, schedule a free 15-minute call with us
Jim’s mission with Bambiz is to help Elder Law and Estate Planning attorneys get more clients and grow their business. He was awarded the Tampa Bay Business Journal Top Up and Comer Under 30 and is a Certified Digital Marketer. Jim is also passionate about running and fitness, having completed over 26 full marathons in three continents.