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Increase Your Facebook Organic Reach in 6 Easy Steps

Increase Your Facebook Organic Reach in 6 Easy Steps

Businesses are paying Facebook a pretty penny to attract potential clients, paying customers, and building a stronger clientele base. The focus is so much on how Facebook ad campaigns are performing, that organic Facebook reach has been forgotten. What is organic...
The Facebook “First-Impression” Checklist

The Facebook “First-Impression” Checklist

What is the first impression your law firm sends out with it’s Facebook page? It may be the first time a potential client “meets” you. Two questions that you can ask yourself: #1: Is my business Facebook page optimized to generate new clients? #2: Does it inspire...
Which Age Group Spends the Most Time on Media

Which Age Group Spends the Most Time on Media

Pop quiz: which age group spends the most time on media every day more than any other group? Some would think it would be the techno-savvy millennials, being that they were the ones raised in the big technology boom. But according to The Nielson Total Audience Report,...
Attorneys Should Consider These 4 Things When Posting on Social Media

Attorneys Should Consider These 4 Things When Posting on Social Media

According to a study published in the Harvard Business Review, U.S. companies are expected to spend more than $37 billion on social media promotion annually each year by 2020, representing 24% of the economy’s total digital advertising spend. Even more surprising, the...
Easily Create Engaging Videos for YouTube

Easily Create Engaging Videos for YouTube

Within the first 10 seconds, people continue to watch the YouTube video, or they leave. Your Google ranking will increase according to how many watch the whole video. The higher the ranking the greater the exposure. Considering that more than half of YouTube users are...
Is Facebook Shifting to an Older Demographic?

Is Facebook Shifting to an Older Demographic?

Two-thirds of American adults are Facebook users. About 74% visit Facebook daily. In 2017 Facebook lost 1.2 million users under 25 years of age…and Facebook is still growing.If the younger generation prefers other social media platforms like Instagram, Snapchat,...