You’ve read all the tips and know exactly what types of content you want to post on social media. You’re ready to be a success and get your followers to engage with you. It sounds easy enough, right? However, even after you post your amazing content, you don’t seem to...
You know you need to market your elder law business. However, you likely have a budget too. This means that you should never just go throwing around money into a marketing strategy that you aren’t even sure will work. You need to put your money where it will get the...
Marketing your elder law firm can be difficult. While some tactics may work very well, others fail miserably. Unfortunately, there’s very little advice available on the internet for your specific niche. However, it can be helpful to identify the pitfalls of marketing...
As of 2017, over 70% of mobile phone users reported searching the internet from their phone, and 80% of that group reported using Facebook on their phone. These statistics show how important it is for an attorney’s website to be useful and easy to navigate on the...
We all know that marketing should be an important part of our elder law practice, but are you including public speaking or seminars as part of that marketing plan? If not, you should be. If you are, then you need to be certain that you are using those seminars to...
Marketing ROI can be extremely complex or extremely simple, but for now, we’re going to focus on the part that is simple. To quickly calculate your ROI, without looking anything up, write down the total revenue for your firm for last year, the total of all advertising...
