There’s no doubt that marketing is one of the biggest challenges that a law firm faces. And it isn’t easy to get good results.
Marketing is a necessity, particularly if you work solo or are part of a small firm.
That’s why we have come up with a list of 5 free marketing tools that can help you spend less time focusing on marketing, and more time on your work:
If you haven’t worked with a marketing plan before, this step by step guide is a great place to start.
This guide will explain the marketing process in a manner that is easy to follow. It includes tips on structuring your marketing plan, setting goals, measuring successes, and how to know when you need to adjust your marketing plan.
This template is part of a larger suite of resources and includes how-to guides, checklists, frequently asked questions, blogs, and other downloadable resources.
Marketing Donut will help you identify marketing opportunities, determine the best channels for you to use, and create a marketing action plan.
Setting your budget for marketing is as important as creating the plan itself. This free, downloadable tool helps you allocate your marketing budget using generalized parameters.
Changes in your revenue or any of the marketing line items will adjust your budget accordingly.
This website helps you create a complete marketing plan for free. It also has several resources such as a marketing plan glossary and walks you step by step through creating a marketing plan.
This is a cloud-based marketing tool that boasts a lot of the same functionality as Microsoft Excel.
You can create an account for free and you and your team can collaborate on projects together. The templates make it easy to create a new plan, tally projected costs and track results.
In Conclusion
Marketing a law firm is never going to be a simple task, but these marketing tools can definitely help make the job easier.
Start with these tools and if you would like further assistance, give us a call and we can get you started.
At Bambiz, we work with elder law and estate planning firms and have extensive experience in developing social media marketing strategies unique to your firm, location, and potential client base.
To learn more about how we can help grow your business using online marketing, schedule a free 15-minute call with us.
